For my publisher I decided to use IPC Media. I choose this particular publisher over others as one of it's 3 main audiences are male-which is my target audience. It also publishes over 60 iconic magazine brands including NME a popular music magazine not to dissimilar to mine, so this proves it has what i need to make my magazine a success. IPC also had a website that reaches over 14 million users per month, this would be very useful for me starting a new magazine as it would give me a lot of advertising to my target audience. It had a very diverse printing and digital portfolio that can offer me what I want at a price that will enable me to sell my magazine at the price I wanted to without having outstanding costs.
Monday 3 January 2011
Publisher
For my publisher I decided to use IPC Media. I choose this particular publisher over others as one of it's 3 main audiences are male-which is my target audience. It also publishes over 60 iconic magazine brands including NME a popular music magazine not to dissimilar to mine, so this proves it has what i need to make my magazine a success. IPC also had a website that reaches over 14 million users per month, this would be very useful for me starting a new magazine as it would give me a lot of advertising to my target audience. It had a very diverse printing and digital portfolio that can offer me what I want at a price that will enable me to sell my magazine at the price I wanted to without having outstanding costs.
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